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June 26th, 2008

Experience is everything

After hav­ing it on back order for what seems for­ever, I’ve recently got Adap­tive Path’s new book, Sub­ject to Change. And so far, so good.

Broadly speak­ing the thrust of it is that you can’t stop things chang­ing but if you start from the per­spec­tive of deliv­er­ing a great cus­tomer expe­ri­ence you will stand a bet­ter chance over time. Of course, work­ing out what ‘great’ means for your cus­tomers is not always sim­ple. And then the real trick is actu­ally doing it. The focus of the book is pri­mar­ily on prod­uct design but the prin­ci­ples go fur­ther.

June 10th, 2008

Could netbooks change the whole laptop game?

Like many peo­ple, I’ve owned and used a suc­ces­sion of lap­tops over the years – not to men­tion sell­ing them on behalf of a vari­ety of clients. Over that time the screens have got big­ger (and bet­ter) as have the hard dri­ves and per­for­mance for most tasks is com­pa­ra­ble to a desktop.

Of course the price we pay for this is that the orig­i­nal computer-on-the-move idea behind lap­tops has been largely lost from many mod­els. They are increas­ingly designed to be taken from room to room not coun­try to coun­try. Many are full-on media cen­tres able to store all your DVDs, CDs and pho­tos. Up to a point it seemed that this trend was unstop­pable.