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March 19th, 2008

Freaky big dog robot thing

I was passed a link to this by a col­league (thanks Simon).

It’s a quadruped robot devel­oped by Boston Dynam­ics. Make sure you get at least half way though when they give it a shove from the side and watch it get its bal­ance back. Scary.

March 19th, 2008

Creative business in the digital era

As I’ve been very good lately (although not at post­ing as often as I should), I was let out to attend the Open Rights Group’s event Cre­ative busi­ness in the dig­i­tal era. Over the space of a few hours, I got a good overview of the cur­rent state of play on open intel­lec­tual prop­erty (the whole Cre­ative Com­mons thing) and was treated to exam­ples from some very inter­est­ing peo­ple using CC in anger.

Suw Char­man took us through the var­i­ous types of CC license and some of the main mod­els cre­ative busi­nesses are using to dis­trib­ute their work using them.

March 12th, 2008

What do customers really want?

The truth is, for the most part, they don’t know. Quite often they know what they don’t want (lousy ser­vice, crappy prod­ucts etc) but as for what they really want, the stuff that moves the con­ver­sa­tion onwards, that changes behav­iour – they’re not so sure.

Some years back I worked with a com­pany who loved research. They researched every­thing. And they spent a small for­tune doing so. This led to a vari­ety of results:

  • They became very, very slow – every­thing took an age
  • They got more and more frus­trated that their cus­tomers couldn’t come up with “the answer”