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Microsites. You gotta love ‘em. Freed from the shack­les of the cor­po­rate meg­a­site, they often give cre­atives the oppor­tu­nity to be, well, creative.

Sadly, all too often microsites are used to cram in all the stuff the client would like in their ad copy but which wouldn’t fit (ah the beauty of the scroll bar). The best ones, how­ever, extend the mes­sage and bring the brand more alive.

In the last week I’ve come across three that (for me any­way) do just that.

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As a writer by trade I have a habit of try­ing every word-processor I can get my hands on. For day to day work, I still use Word – although a heav­ily cus­tomised stripped back ver­sion. But I have this per­pet­ual feel­ing that there’s a bet­ter option out there. Of course, today, there are more options than ever before (even for a Mac user).

So to date I’ve tried a vari­ety of desk­top options:

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• Word – good but bloated
• OpenOf­fice and its Mac vari­ant NeoOf­fice – pretty much as good as Word if not quite as pretty (and still pretty bloated)

Oobject.com has a round-up (and I’m in no way sure that this is the right way to describe it) of inap­pro­pri­ate rocket-powered items.

Together with the shop­ping trolly pic­tured, they add (among oth­ers) a rocket-powered skate­board, luge (as if it needed it), Sin­clair C5 and toilet.

You have to mar­vel at the inven­tive­ness of our species.

Source: NOTCOT